Thursday, June 9, 2016

A Beginner's Guide To Using A B2B Sales CRM - Part 2

Following up our last blog post, we’re going to talk about the benefits of a CRM for B2B organizations. Some people might think that B2Bs specifically have less need for CRMs considering they often deal with fewer clients on average than most B2Cs. But even if the end users are fewer, the volume and value of transactions is usually much higher - and the need to stay organized and track the communication and sales process, on a per customer basis, is so important.

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